By Rich Tandler
The NFL is taking lemons and making a lot of lemonade.
Commissioner Roger Goodell told 60 Minutes that the economic recession has helped the NFL earn record TV audiences.
Goodell said that the tougher times have led to people staying home more and taking advantage of entertainment options such as the NFL on over the air television on Sundays and on the widely available ESPN on Monday nights.
"People want to feel part of a group and right now during these difficult times, they can turn on free television and watch the greatest entertainment that's out there," said Goodell.
The NFL’s prosperity earned Goodell a contract extension through the 2018 season. One of his main challenges will be how to keep the league successful when the economy rebounds. With high-definition TV’s now common in so many households, Goodell said that “the experience is so good at home” it will be challenging to get people to buy tickets to attend games.
Comments